About us

Gavle Design is a small family company based in Gävle, in the middle of Sweden. The company was founded in 2017 and our webbshop was released in February 2018. The founder is me, Annki Hellgren and it is my daughter, Elin Hellgren who is the creator and have drawn all the motives to our self designed products. The motives occurs on products as trays, posters, kitchen-towels, dishcloths and postcards. 

What makes our design unique is that there is a common thread running through all the motives, the mandala pattern. All the patterns are hand-drawn by Elin and Gavle Design develop and design the different products. 

When we develop our products we always have sustainability in mind. All of our products are produced in Sweden by hand, with sustainable, high quality materials. Everything from sustainable and waterbased colors on the kitchen-towels to FSC-marked wood in the trays. 

The idea behind the company was that Elin wanted to do something with her drawings, but with her rheumatic disease it was not possible for her. As her mother, I am trying to realize her dream by starting and running this company, Gavle Design, in collaboration with Elin Hellgren. 

You can follow the journey of all the drawings on Elin´s Instagram page: @elinh.arts and her personal journey and fight against her disease on elinhellgren.se. 

Annki o Elin

Annki sits to the left and Elin to the right.